Draw a clearer picture of customer relationships with the Stakeholder Radar
WHAT IS THE STAKEHOLDER RADAR?
The stakeholder radar is a simple way to visualise the influences on what or who you are trying to reach. It gives you a clearer picture of all the individuals, communities and organisations involved and how they might relate to each other.
HOW TO USE IT?
Note your target audience or core issue in the centre of the worksheet. Then work your way from the centre towards the outer layers, mapping people and organisations that are related to the central focus.
By organising stakeholders across concentric circles, you can indicate which of them are closer or farther away from the target audience and issue. The closer to the centre, the more influential they are.
Cluster stakeholders in sections that express specific themes such as regions, industries or interest areas.
The worksheet is included in our free PLAYBOOK, a collection of 30 of our favourite tools and techniques. Download them all now in the PLAYBOOK.